GRATITUDESgroup & C.A. Short Company Announce Strategic Alliance

Business / December 5, 2018

Atlanta, GA December 5, 2018 — GRATITUDESgroup & C.A. Short Company, two industry leaders in employee engagement, culture engineering and incentive design and execution, have announced a strategic alliance set to begin in 2019.

This partnership will allow each organization to strengthen and expand their current abilities to provide over-arching strategies that collectively include Employee Engagement 360, Sales Incentive Design, ROI Modeling and Program Execution, Safety Incentive Programs, Total Recognition and Rewards Programs,  Communication Enterprise-wide solutions, Culture Engineering, Employee Analysis, Executive Training and Coaching, Incentive Travel, Meetings and Events, Concierge Travel Services, Traditional Years of Service Awards, and other workforce solutions.

C.A. Short Company CEO and CFO Jeff Ross, CPA, CRP welcomes this alliance and the benefits it will offer new and existing clients.

“I am very excited about this partnership, this opens the door to new opportunities while at the same time allowing us to expand our offerings to our existing clients. We can continue to focus on our core engagement and recognitions solutions, also allowing us to capitalize on the over four decades of experience that GRATITUDESgroup has in the sales incentive, dealer incentive, travel experiences, event planning, and travel concierge services. This partnership allows us to provide all aspects of enterprise engagement and culture engineering solutions to our clients.”

These sentiments were echoed by GRATITUDESgroup President and CEO Tina Weede, CITP, CRS, CRP who added:

“We all know that people work with people they like and trust. We have formed this strategic alliance based on these tenants. We agree that working with the best in the industry will provide the best solutions for our clients. We are so excited about the opportunity to combine our many years of experience, thought leadership, best practices and well-defined processes to provide best-in-class strategies, solutions, creativity and operational excellence for our clients.”

More details of this partnership will be announced in early 2019.

About GRATITUDESgroup:

GRATITUDESgroup is a women owned WBENC certified Performance Improvement, Culture Engineering Agency headquartered in Atlanta, GA. GRATITUDESgroup leverages their proprietary Peerless Study, an online proprietary engagement diagnostic platform to identify critical disappointment gaps that stand in the way of achieving specific sales, marketing, or human resources goals. Building on a 55 year heritage, GRATITUDESgroup delivers the business case for Incentives as well as work with Leaders to understand the importance of “Why” employees do what they do…both key to enhanced performance and sustainable growth.

About C.A. Short Company:

C.A. Short Company was founded in 1937 and is a privately held company headquartered in North Carolina with offices across the U.S.  C.A. Short Company partners with organizations to manage, drive and facilitate increased employee engagement to increase financial performance, productivity, quality, and core performance outcomes.

Its process and research-based employee engagement, recognition, and safety platform enables executives and managers to engage their teams to increase the bottom line, motivate staff, and incentivize positive behavior. C.A. Short Company brings the following solutions to its clients: Employee Recognition Solutions, Employee Engagement Solutions, OSHA-Compliant Safety Incentive Solutions, Service and Performance Awards, Wellness Programs, and more.

For more information, contact Barbara Nindos 404-551-5182